to make dreams come
true in our community
estimate that before long, more than $41 trillion* will be transferred from
one generation to the next, as millions of people in this country inherit
wealth. Many nonprofit organizations hope that a large portion of this
inherited wealth will become philanthropic capital—rivaling the generosity
of the Gilded Era. During that golden time, great philanthropists such as
Andrew Carnegie and George Eastman set the stage for others to follow by
endowing communities with cultural and human service resources. These included
George Eastman's "Community Chest"...now United Way of Greater
Rochester, a model that the rest of the country has followed.
people become more aware of their ability to make a difference with the
money they earn and inherit, the country's charitable windfall may not happen.
how WILLpower can help. This free resource assists individuals, family
members, businesses and donors or clients to make dreams come true...reduce
estate taxes...and benefit the communities where they live and work.
is a nonprofit community collaborative founded in 1997. Its mission is
twofold: to broaden the base of charitable dollars available to the Greater
Rochester community, and to increase funds available for community-wide use
through planned giving and organized philanthropy. WILLpower is available to
present options for charitable giving, and to
raise awareness of how the power of giving can nurture our local communities.
Farrell's Sound Guide to Sharing the Wealth, Minnesota Public Radio,
does someone make a charitable gift
reasons are as personal and varied as the people themselves. Many people give
to organizations that have personally touched their own—or a loved
one's—life. Maybe an organization helped that person or a family member
through a difficult time, such as an illness or personal loss. Or maybe
someone has been involved with a special cause for many years, and wants to
make sure that its good work continues. In some cases, people leave money to
organizations they feel haven't received enough attention or support.
giving to nonprofit community organizations, whether they promote the arts,
education, religion or civic works, people can exercise their support for the
goals, people and purposes they believe in. It's an individual response to
human needs, and an opportunity to be involved...while people are living and
after their death.
the motivation, giving adds up to caring and serving for others. People choose
to designate their resources for these and other benefits:
feeling of value and satisfaction that comes from helping other people
wish to leave a lasting imprint on their local community or society
desire to perpetuate a particular viewpoint or philosophy
opportunity to memorialize a friend or loved one
benefits—which make it even easier to make a substantial gift
small amounts can make a big difference
don't need to give large amounts of money to make a difference. Small and
thoughtful gifts are also effective ways for people to support one or more
causes they care about...causes that reflect their values. Nor do gifts have
to be cash. Any asset, such as stocks, bonds, real estate or other valuables,
can be donated.
important, planned giving is something that can be instituted while people are
living, with significant benefits all the way around. It can be part of a
smart investment plan that begins now, and continues after the donor's death
to touch many lives.
Become a WILLpower Supporter